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Academics
Solbridge - Academics
- Solbridge
BBA PROGRAM
The BBA curriculum is divided into three parts: Core, Electives, and Specializations. Students can choose to specialize in one area of business or complete a non-specialized degree and have the option of graduating with a minor in a foreign language to ensure a competitive advantage. To fulfill the graduation requirements, students must complete 132 credit hours and achieve a cumulative GPA of 1.8 or higher.
Curriculum Components
Core courses impart essential business knowledge and are divided into Liberal Arts, STEM, and Business Core. Students have the option to specialize in any of the specializations (i.e., Finance, Management and Entrepreneurship, Marketing, Data Analytics, or Technology and Innovation) and receive in-depth knowledge in a functional area. The curriculum provides a broad choice of Elective courses to help students develop their soft and analytical skills. BBA students can complete a specific number of courses in one foreign language: Chinese, Korean, or Japanese to earn a minor in Languages. Students can choose any one of the three languages provided it is not their mother tongue. By graduation, students with a minor in Languages will be proficient in three languages: mother tongue, English, and Chinese/Korean/Japanese.
Specialization courses
Specialization courses provide in-depth knowledge in a functional area. Our graduates will thus have expertise in one functional specialization (i.e. Finance, Management and Entrepreneurship, Marketing, Data Analytics, and Technology and Innovation) and will be well-prepared to meet the challenges of a globalized economy.
| Study Area | Specialization Courses | Credits |
|---|---|---|
| Finance | ||
| Finance | FIN407 Financial Markets and Institutions ▼
Course Description
This course examines the various financial markets that play a crucial role in helping individuals, corporations, and governments obtain financing and invest in financial assets such as stocks, bonds, mortgages, and derivatives. It includes the study of financial institutions that facilitate management of financial market transactions. |
3 |
| FIN412B Mergers and Acquisitions ▼
Course Description
This course is about mergers and acquisitions. Students will be equipped with conceptual and analytical tools needed for mergers and acquisitions. Classroom case discussions and conceptual material will cover a wide range of countries from American, Europe and Asia. Mergers and friendly acquisitions, hostile takeovers and initial public offering will be studied. This course studies the factors of a successful merger or acquisition. Issues about motive and strategy will be discussed, financial theory, social responsibility, and corporate valuation would be used to view these control acquiring transactions. Students will learn to develop a concept and translate that idea into a proposal through deal design; and to analyze to form opinions about proposed deals. |
3 | |
| FIN415 International Corporate Finance ▼
Course Description
This course provides an introduction to corporate finance problems in an international environment. Students will learn corporate strategy and the decision to invest abroad, forecasting exchange rates, international portfolio diversification, managing exchange risk, taxation issues, cost of capital and financial structure in the multinational firm, and sources of financing. |
3 | |
| ACC203 Managerial Accounting ▼
Course Description
The course will deal with preparation of Cash Flow Statements, issues with the inventory accounting cycle and accounting for indirect expenses. Students will learn traditional methodologies as well as activity-based methods. Students will also learn about budgeting, break-even analysis, Performa financials and cost control. The course will then introduce different methodologies to making decisions within organizations and cover capital budgeting as well as the balanced scorecard. |
3 | |
| FIN308B Commercial Banking ▼
Course Description
Any financial institution which receives, collects, pays, transfers, exchanges, lends, invests, or maintains money for its customers is labeled as a Bank. This course will be providing an introductory overview of banking activities, regulations and management issues. Agency and asymmetry issues in the banking context would also be discussed. It helps students comprehend contemporary central banking and different financial features of commercial and investment banks. They also learn about the recent developments in developed, emerging and transition banking and financial systems in detail. |
3 | |
| FIN424 Investment-Stock Trading Experience ▼
Course Description
This course is about how to apply investment and portfolio theory to primarily equity market trading that are essential to analysis of investment portfolio. This course can be carried out efficiently by exploring risk-free live market trading. To this end, students will be equipped on how to build critical analysis and trading strategy through by using Stock-Track simulator platform. |
3 | |
| FIN475 Special Topics in Finance ▼
Course Description
Students will be extensively introduced to one of the topics in Finance. The particular topic will be selected based on student interests and availability of resources at school. |
3 | |
| ACC 310 Intermediate Accounting ▼
Course Description
This course presents a user/decision making approach to intermediate accounting. This course combines the necessary coverage of GAAP with practical applications of theory to show how a business actually operates. |
3 | |
| FIN420 Investment Analysis ▼
Course Description
This course focuses on the concepts of portfolio analysis in the general area of institutional investment management. The course discusses principles for managing investment assets that include equity and fixed-income securities. These principles can be used on corporate investment management, bank- administered trusts, and other institutional investment management. |
3 | |
| FIN430 Financial Derivatives ▼
Course Description
This course introduces students to valuation methods of options, futures, and related financial contracts, including futures contracts; strategies with respect to these assets; dynamic asset allocation strategies, swaps; and the use of derivatives in the context of corporate applications. |
3 | |
| FIN405 Mathematical Models in Finance ▼
Course Description
The course aims to equip students on how to effectively use Microsoft Excel and its built-in programming language, Visual Basic for Application (VBA), to build financial models. The course will examine financial mathematics, equity, fixed-income, option and portfolio optimization problems. The course is a combination of both lectures and lab session. By the end of the course, students should be able to understand the concepts in model building and its structure, build financial models using Excel, and understand financial instruments: fixed-income, equity and option securities. |
3 | |
| FIN300 Finance Simulation ▼
Course Description
This finance simulation course is designed to replace the equations on blackboard with simple interactive simulation on computer screens. Finance is ideally situated to benefit the simulation methodology as a teaching tool. The utility of Monte-Carlo simulation of risk in finance is an accepted tool and is widely used in academia. Few textbook examples from finance will be taught to demonstrate and students will practice the simulation themselves during the course. They will learn about MonteCarlo simulation (MCS), random number generation, obtaining a normal distribution, simulating stock prices, pricing of options using MCS, using MS-Excel to find iterative solutions, financial statements forecasting and fixed income securities price/yield. |
3 | |
| ENT418B Entrepreneurial Finance b ▼
Course Description
Securing external finance is often a critical success factor for entrepreneurial ventures. However, such financing arrangements have to deal with various risks and issues embedded in the relationships between financiers and entrepreneurs. This course focuses on agency problems that arise between entrepreneurs and their investors with emphasis on the role of financial contracts designed to address those issues under conditions of risk. In doing so, this course covers a wide range models in high-risk environments from venture capital finance to microfinance. |
3 | |
| FIN422 Risk Management ▼
Course Description
In this course, students will learn how to identify, assess and control threats to an organization’s earnings and capital. Students will learn where these risks originate from, such as: legal liability, strategic management issues, financial uncertainty, natural disasters and accidents. |
3 | |
| FIN404 Financial Statement Analysis ▼
Course Description
The goal of this course is to prepare students to succeed as future business managers.Financial statements provide basic information for diagnosing a company's problems/strengths and for making key business decisions (i.e., making loan, investment, acquisition, employment and political decisions, etc.). This course will equip students to acquire necessary skills and methodologies to analyze financial statements in depth. |
3 | |
| ACC201 Financial Accounting ▼
Course Description
This course follows the Introduction to Financial Accounting. Students study the balance sheet and income statement, and become familiar with the kinds of adjustments that are required to prepare financial statements under Generally Accepted Accounting Principles (GAAP). The following areas will be covered in the course: Sales and Receivables; Inventory, Cost of Goods Sold and Accounts Payable; Other operating expenses; Fixed Assets; Long Term Investments in Stock, Bonds or other securities; Bonds and other Liabilities; and the Equity Section of the Balance Sheet. |
3 | |
| FIN499 Specialization Project – Finance ▼
Course Description
In order to graduate with a specialization, students are required to take four specialization courses as well as complete and successfully pass a research thesis, start-up business plan, or equivalent. |
3 | |
| Management and Entrepreneurship | ||
| Management and Entrepreneurship | BUS410B Human Resource Management ▼
Course Description
The Human Resources Management course provides an overview of the fundamentals of human resource management and the importance and impact of human resource management on an organization. The course will focus on the following major areas: strategic human resource management, planning human resources, selecting human resources, placing, developing and evaluating human resources, rewarding human resources, maintaining high performance and evaluating human resources strategies. |
3 |
| BUS415B Managing Diversity in the Workplace ▼
Course Description
This. Diversity of people is the pervasive feature of today’s workplace. Gender, ethnicity, national, religious and cultural diversity are but some aspects of diversity that organizations need to deal with in an increasingly globalized workplace. Many organizations continue to learn how to manage this diversity while integrating people, and facilitating a collaborative and productive work environment. This course will examine the nature of diversity in organizations, and implications for management in the future. The course will also explore management challenges and issues arising from diversity, existing frameworks and solutions to deal with these challenges and emerging trends. Students will acquire fundamental conceptual knowledge required for diversity management, and practical solutions to effectively function in a diverse workplace and manage the workforce. |
3 | |
| BUS302C Global leadership ▼
Course Description
An effective leader in today’s workplace needs to be visionary, inspiring, dynamic, a good team player and an effective change agent. It is essential for a manager to understand what it takes to be an effective leader, and cultivate the attitudes and behaviors needed for leadership. This course has two objectives: (a) to clarify classical and contemporary approaches to leadership, the meaning of effective leadership, and leadership styles, and (b) to give the students tools that will help them develop their leadership skills. The course will mix class discussions with experiential exercises and other practice-oriented sessions to meet the objectives. |
3 | |
| ASM310B Asian Management ▼
Course Description
This course is an intermediate level introduction to Asian Management with emphases on China, India, Japan, Taiwan and Korea. The course will also deal peripherally with ASEAN economies, such as Malaysia, Indonesia and the Philippines. The overall aim of the course is to familiarize students with theories and methods of comparing diverse economic and political institutions, and managerial systems found in dynamic Asia. Students will also learn theories and methods of comparing different managerial varieties in the region and will be able to analyze each economy’s competitive and comparative advantages over others. |
3 | |
| MIB320 E-Business Management ▼
Course Description
This course will explore managerial principles applied to organizations that conduct businesses via the internet. In particular, the course will touch on economic and social implications of E-Business technologies. It will also cover the basic managerial functions (i.e., strategy, marketing, accounting, logistics, finance and ethics) when doing E-Business. The course will also briefly touch upon technologies required to conduct ebusiness, different models of e-business, methods of e-payment and security threats, etc. Therefore, this course will help students better understand business practices via the internet. |
3 | |
| BUS445 Creativity and Innovation Management ▼
Course Description
Today, almost every organization must innovate to survive. Nevertheless, innovation and creativity are not straightforward processes to achieve. These processes raise conflicting demands, contradictory practices, and competing views. This course is therefore meant for students to develop: (1) Observe and identify common/discipline-specific problems faced by people in everyday lives. (2) Use their knowledge and imagination to generate novel ideas to solve the problems. (3) Demonstrate familiarity with creativity and innovation processes in general. (4) Demonstrate hands-on skills in design thinking and TRIZ methods (Theory of the resolution of invention-related tasks) for creative problem-solving. (5) Reflect back on personal behavior, be more self-aware, and improve one’s attitude, and (6) Contribute in team creative processes. |
3 | |
| BUS450 Strategic Interaction and Decision Making ▼
Course Description
This course aims to sharpen strategic thinking and gain a better understanding of decision making in complex, interactive environments through the game theoretical reasoning. Knowledge of game theory will give students an advantage in such strategic settings. Game theory provides the rigorous conceptual tool (mathematical modeling) of strategic interaction among rational agents, and suggests the best solution to agents as a form of an equilibrium. From this course, students will learn the various possible marketing/business strategies based on game theoretical logic, and the optimal decision making from strategic thinking. |
3 | |
| ENT301 Understanding Startup Business ▼
Course Description
This course aims to help students get more interested in startups and expand their knowledge about the real startup world. More specifically students will understand (1) basic steps to start a startup and (2) various current startup business cases across the industries. With the business cases, the class covers problems that the founders tried to solve, approaches the founders chose and the issues the founders faced while solving the problems. Students will be asked to think and develop their own startup ideas individually that can be further developed as a business plan in the following semester. |
3 | |
| ENT475 Special Topics in Entrepreneurship ▼
Course Description
This course will explore in-depth a current topic in entrepreneurship. The topic will be based on student interest and availability of school resources. |
3 | |
| ENT101 Introduction to Entrepreneurship ▼
Course Description
This introductory course deals with the fundamentals of entrepreneurship. Students will learn the basics of what entrepreneurship entails, in particular, examining the art of starting a business, what it means to offer a newproduct, process or service, as well as learning the necessary skills to be a successful entrepreneur. |
3 | |
| BUS206 Business Negotiation ▼
Course Description
Business Negotiation is a course developed around the Harvard Negotiation Model, which centers on the concept of “principled negotiation.” |
3 | |
| BUS306 Advanced Business Negotiation ▼
Course Description
The ability to negotiate with existing and potential partners, competitors, customers, and any other counterparts is essential for success in the business world. In doing so, in order to attain the best outcomes while promoting good relationships, negotiators should use a systematic approach of principled |
3 | |
| MIN408C Global Strategic Management ▼
Course Description
This course introduces students to the fundamental concepts, analytical tools, and frameworks related to the challenges of globalization and international strategy. Gain insight and perspective about globalization and its consequences for national economies, politics, and international business. Explore and analyze elements of the international political economy that impact international business design and adaptively configure a firm’s international strategy in a dynamic global environment. |
3 | |
| MIB415 Global Supply Chain Management ▼
Course Description
Supply chain management is one of the key ingredients of firm success in the global economy. The fate of firms in several industries hinges on efficient and effective supply chain management. This course will focus on the management of global supply chains, such as manufacturer-retailer, and supplier-manufacturer systems. The course objectives are to learn recent best practices in global supply chain management, and to develop skills in solving specific types of logistics and supply chain problems. The course is also intended to improve students’ ability to deal with unstructured dynamic problems encountered in logistics and supply chain management. |
3 | |
| ENT315 Franchising Startup Business ▼
Course Description
This course will offer a view of franchising activities and strategies from the perspective of technology startups, focused on the recent use of the internet to develop dramatically different value propositions, business models, and means of coordination for franchising. Students will learn how to design a business format suitable for franchising in the era of internet and mobile connectivity, covering issues such as: growing a network of franchisees based on digital payment mechanisms; virtually managing franchisor- franchisee relationships; location strategies for competing with other franchisors. Throughout the course, emphasis will be placed on the impact of digital, artificial intelligence (AI) and online technologies on franchising business formats and business models. |
3 | |
| BUS405 Business Law ▼
Course Description
This course follows a primarily Socratic instruction model provided in classic US/UK legal study programs to teach students to ‘think like a lawyer.’ Students actively participate in legal studies designed to enhance business skills such as analytical thinking, written communication, oral presentation, debate, conflict resolution, and teamwork problem-solving. This course examines how key areas of business law, including contracts, sales, and business organizations, influence the structure of domestic and international business relationships. |
3 | |
| MIB300 Management Simulation ▼
Course Description
An effective way to help students learn about management is to experience the challenges of managing a business or a brand in a simulated environment. Reading textbooks teaches the foundations of business theory, and real-world experience often demonstrates the challenges of putting those theories into practice. The lessons of experience usually have the greatest impact because people tend to learn best by doing, not solely by reading or hearing about other people’s experiences. As part of a SolBridge initiative to develop more applied skills in our students, this course is designed to accomplish such a task. In this course our emphasis is on a management related business problem. |
3 | |
| BUS345 Strategic Creativity for Innovation ▼
Course Description
This class is aimed to help students learn how to creatively solve business problems. More specifically, students will learn about: a) the innovation process and the role of the individual in generating innovations and b) the attributes, habits, and skills of individuals who have successfully started innovative new businesses. Students are then given opportunities to build their skills at creative strategic thinking so that they will be more successful at generating novel and potentially valuable ideas for their companies. They will learn how individuals that started new companies (or who significantly added value to existing companies) came up with the valuable new ideas. Finally, students will also be asked to apply the knowledge acquired in class by coming up with a creative idea for a new product, service, or business. |
3 | |
| ENT302A Planning and Launching Startup Businesses ▼
Course Description
This course is to provide practical information and coaching for students who want to develop their ideas into business plans and doing startups. Students should have their own ideas on the first day of the class. Throughout the course, students will understand basic frameworks for the business plans then conduct market/competitors research and interviews to convert ideas to concrete business plans. Furthermore, this course will help students (1) prototype or develop MVP (Minimum Viable Product) for their business, (2) experience funding process for their business and (3) sell their product or service to the real customers. Resources outside the university will be leveraged to provide students facilities, platforms and practical coaching. |
3 | |
| ENT310 Social Entrepreneurship ▼
Course Description
This course aims to help students get more interested in social entrepreneurship and expand their knowledge about the real social business world. More specifically students will understand key differences from for-profit startups and social business, fundamental steps to start a social business and various current social business cases across the industries. With the business cases, the class covers practical issues and knowledge in NGO, social enterprises, cooperative and for-profit companies’ CSR activities. Students also will be asked to participate in real projects with social enterprises. At the end of the course, students will have an opportunity to present their findings and solutions in front of their clients. |
3 | |
| ASM215B Korean Organization and Management ▼
Course Description
This course is intended to provide in-depth knowledge of Korean organizations and management systems. The course will clarify the unique features of organizational behavior in the typical Korean organization, the historical and cultural basis for the Korean organizational culture and leadership. The course will also explain archetypal organizational structures and operational systems in Korean organizations such as the Chaebol and SMEs. Through this course, students will learn the essential knowledge for functioning effectively in a Korean organization. |
3 | |
| BUS370 Business Consulting Skills ▼
Course Description
This course aims to learn the basic abilities of consultants; communication skill, strategic thinking, problem-solving method, consulting process and essential technique, to find business cases by groups, to study business consulting by groups of students searching for business cases and analyzing based on contents learned. |
3 | |
| BUS371 Business Consulting Practice ▼
Course Description
This course is to provide education on the Consulting Project Management in accordance with the current and ongoing consulting cases of companies, to practice theoretical /operational contemplation on Operational Level Strategies based on business cases of Consulting Project, to check based on the needs and the effectiveness of company, and to study the direction of Consulting Practice Level. Moreover, discovering new business cases according to Operational Strategies by groups and constructing improvements will enhance the understandings of actual industry and consulting skills. |
3 | |
| BUS230 Legal Strategies for Business ▼
Course Description
Organizations often need to make use of legal strategies in business to ensure the longevity and safety of the business. This can take various forms: from setting up contracts to agreements to understanding warranties and disclaimers. Furthermore, this course will teach students several legal concepts such intellectual property, notice issues, authority of signatories, waivers and indemnification, and more. This course is for students who want to familarize themselves with legal strategies they could employ to ensure the business is protected. This course is both theoretical and practical and involves analyses of several real-world case studies. |
3 | |
| BUS499 Specialization Project - Management and Entrepreneurship ▼
Course Description
In order to graduate with a specialization, students are required to take four specialization courses as well as complete and successfully pass a research thesis, start-up business plan, or equivalent. |
3 | |
| Marketing | ||
| Marketing | MKT311 Marketing Strategy ▼
Course Description
The marketing strategy forms the core of all marketing decisions in the organizations. The unit explains how the decision variables (Product, Price, Place and Promotion) interact with one another to add desired customer value and propositions. The unit also explains the marketing strategies for Asian and global market. |
3 |
| MKT401C Consumer Behaviour ▼
Course Description
The consumer decision making process is unique and is driven by the culture, perception and society. The course presents a comprehensive, systematic, and practical approach for understanding the consumers and society. The course explains how the behavior of individual consumers and consumer groups influence the success of marketing and strategy and marketing programs. |
3 | |
| MKT403 Brand Management ▼
Course Description
The course explains how brands are managed and employed as strategic assets. It covers the management of brand loyalty, brand extensions, extended product lines and assessment of brand strength and equity. Brand development and brand lifecycle strategies are also discussed. The course uses real life cases to familiarize students with the issues and challenges faced by Asian and global brands. |
3 | |
| MKT435A Digital-Marketing ▼
Course Description
This course aims to prepare students to excel in the electronic market place in critically understanding the Internet, its origins, historical perspective and Internet industry infrastructure. The course will also prepare students to evaluate and appraise Internet as a complimentary marketing tool for traditional marketing, and equip them to develop and evaluate Web strategies for marketing as well as gain general knowledge of topics pertinent to interactive technologies and their application to marketing strategy. Students will be able to critically evaluate and select techniques in both on-line and off-line to promote a web site, and develop/refine problem solving skills appropriate for domains characterized by rapidly evolving technologies, minimal levels of extant regulatory policy, and the combination of characteristics of traditional marketing media. |
3 | |
| GEN345 Psychometry and Business Research ▼
Course Description
This course will introduce students to one of the most significant cornerstones of business practice in the ever-changing contemporary world. Psychometry will help students understand how businesses quantify skills and behaviour, providing key insights into the hiring of new candidates, monitoring existing team dynamics and identifying organizational movement. The application of psychometry in businesses dates back centuries, whether it's to appoint interns for a summer program, identify potential candidates for leadership positions or screening the leadership of a company for a corporate merger. It provides insights on individuals personality, behaviour, skills and competencies. |
3 | |
| MKT426 Database Marketing ▼
Course Description
The last two decades have witnessed a tremendous explosion in ways that firms use to track consumer behavior. This was aided considerably by the precipitous fall in the price of electronic storage media as well as computing power. Despite access to valuable data on purchase behavior and consumer characteristics, very few firms actually condition their strategies on the data they have. This may be attributed to at least two factors. First, firms now have so much information that it is often very costly for them to get to the data that can be meaningfully used to devise their strategies. Second, many firms just don’t know what to do with the data. The course addresses both these issues. The course will introduce students to analytical techniques that will assist in data reduction and consumer segmentation. Additional techniques to uncover the characteristics of the different consumer segments will be developed. The latter half of the course will apply these techniques to some marketing problems – devising communication strategies, catalog marketing etc. |
3 | |
| MKT408B Marketing Research ▼
Course Description
Marketing is an interesting and dynamic field. Students usually confuse with Advertising and Promotion. In this course, you will learn the nature and the scope of “principle of marketing” of which advertising and promotion are only two facets of marketing. From this course, you will have a great opportunity to think strategically about marketing in global perspectives. The most important concept of marketing for corporations is a motivation to satisfy its customers’ requirements. It means that all marketing strategies are based on a corporate orientation to business that synthesize every corporate function to meet its customers’ needs and wants. MKT408B addresses the use of marketing research as an instrument to making marketing decisions; especially, how the information used to generate marketing decisions is analyzed and performed. Accordingly, MKT408B is an appropriate course for students who would like to have a deeper understanding on marketing. |
3 | |
| MKT475 Special Topics in Marketing ▼
Course Description
This course will explore in-depth a current topic in the marketing field. The topic will be based on student interest and availability of school resources. |
3 | |
| MKT330 Marketing Analytics ▼
Course Description
The primary objective of this course is to provide students with foundational knowledge and a basic skill set required for a market analyst. This course objective is aligned mainly with “Creative Management Foundation”, one of the SolBridge’s five mission-based goals. Other mission-based goals are supplemented by a variety of real-world examples used in class lectures. |
3 | |
| MKT300 Marketing Simulation ▼
Course Description
An effective way to help students learn about marketing management is to experience the challenges of managing a business or a brand in a simulated environment. Reading textbooks teaches the foundations of business theory, and real-world experience often demonstrates the challenges of putting those theories into practice. The lessons of experience usually have the greatest impact because people tend to learn best by doing, not solely by reading or hearing about other people’s experiences. This simulation is designed to accomplish such a task. |
3 | |
| MKT418C Services Marketing ▼
Course Description
The world economy is increasingly dominated by services. In the U.S. approximately 75% of the labor force, 70% of the GNP, 45% of an average family’s budget, and 32% of exports are accounted for by services. Overall purpose of this course is to introduce students to the marketing techniques that are applicable to the services sector. The coverage includes characteristics of services, analytical models for service organizations, managing service experience, consumer behavior, and services development. This course is designed to help students understand the unique characteristics of services, the marketing challenges created by these characteristics, and effective ways to address these challenges. |
3 | |
| ASM411B Asian Marketing ▼
Course Description
This course teaches students about what constitutes modern marketing in Asia in the dynamic commercial environment In this course, students will learn how to develop marketing plans, how to understand the major environmental factors in our changing marketing environment, and how to use a framework for including ethical and social responsibility considerations in marketing decisions. At the end of the course, students will have a better understanding of how to capture marketing insights and performance, connect with customers, build strong brands, shape marketing offerings, deliver and communicate value, and create successful long-term growth. |
3 | |
| MKT415 Marketing Communication ▼
Course Description
The effective and efficient use of marketing communication tools and techniques are requisite to achieve the desired marketing development. The course introduces marketing communication components (advertising, direct marketing, sales promotions, public relations, and personal selling) and explains how it influences marketing development. The course also elucidates the strategic implementation process of integrated marketing communications with the special attention to ethics and social responsibility. It provides a knowledge base with global perspective and Asian thoughts. |
3 | |
| MKT499 Specialization Project – Marketing ▼
Course Description
In order to graduate with a specialization, students are required to take four specialization courses as well as complete and successfully pass a research thesis, start-up business plan, or equivalent. |
3 | |
| Data Analytics | ||
| Data Analytics | DAT401 Strategic Database Design with SQL ▼
Course Description
Information technologies are increasingly central to the strategic activities of firms and startups. Both managers and entrepreneurs must be aware of how to propel their businesses by harnessing diverse IT-driven tools, such as marketing and operational analytics, artificial intelligence, and financial engineering. These tools, however, are only as good as the data they operate on. Unfortunately, as the business environment has grown increasingly large and complex, so too have the problems in acquiring and structuring data. This course will seek to give students tools to address these problems by covering the foundations of database design from a strategic and entrepreneurial perspective. Students will learn the fundamentals of PostGRESQL program, and then strategically formulate and implement a database design for a sample entrepreneurial venture. The course will cover issues of database construction, making a database accessible to users, and scaling and monetizing a database. Overall, students will learn to apply the tools of database design in helping a firm or startup leverage IT to innovate and enhance competitiveness. |
3 |
| DAT302 Computer Programming with R ▼
Course Description
This course introduces the basics of computer programming R language. Topics include programming with R using data types, algorithms, objectoriented analysis and design. The course also takes up various programming techniques such as design, implementation, testing, trouble shooting and documentation. |
3 | |
| DAT303 Data Analytics for Businessa ▼
Course Description
This course aims to introduce the participants with a general understanding of data analytics for business while equipping them with the skills for a full data analysis lifecycle. They will learn to use selected data analytical tools/technologies to acquire and prepare big datasets for analysis, develop analytical models appropriate for specific business decisions, test them, and deploy for actual decision- making. The course will cover at least three case-studies/projects/use cases, one each from retail, customer, healthcare and financial sectors. |
3 | |
| DAT301 Computer Programming with Pythona ▼
Course Description
This course deals with applications of Python programming language to business problems. Topics include how to get started with Python, numbers and strings, loops, functions, lists, data files, summarizing and visualizing data, and big data applications. |
3 | |
| DAT402 Regression Analysis with R for Business ▼
Course Description
As most research in social sciences is aimed at quantifying relationships among variables that either measure the outcome of some process or are likely to affect the process, where the process in question could be any economic, business, or management process of interest to the social scientist. The quantification of the process may be as simple as determining the degree of association or as complicated as estimating the parameters of a detailed nonlinear system. Regardless of the complexity of the model, the most powerful and widely used statistical method for estimating the parameters of interest is the method of least squares. Researchers choose the most appropriate model for the project at hand, the parameters of the model are then estimated such that model predictions and the observed data are in as good agreement as possible as measured by the least squares criterion, minimization of the sum of squared differences between the predicted and the observed points. In Applied Regression Analysis with R, we will learn what is and how to use regression by analyzing a variety of real world problems. Heavy emphasis will be placed on analysis of actual datasets. Topics covered include: review of probability and statistics; simple linear regression (SLR); multiple linear regression (MLR); inference; dummy variables; asymptotics; further issues on MLR; heteroskedasticity; specification and data problems; limited dependent variables; time series; instrumental variables (IV) and two-stage least squares (2SLS) (optional); simultaneous equations (optional); panel data (optional). |
3 | |
| DAT403 Java Programming for Business ▼
Course Description
This course is an introduction to software engineering, using the Java™ programming language. It covers useful concepts. Students will learn the fundamentals of Java. The focus is on developing high quality, working software that solves real problems. The course is designed for students with some programming experience, but if you have none and are motivated you will do fine. Each class is composed of one hour of lecture and one hour of assisted lab work. |
3 | |
| DAT410 Special Topics in Data Analytics ▼
Course Description
This course covers several topics in the field of data analytics. Data analytics is critical for any organization to understand; it can help them to make better decisions by turning large amounts of data into meaningful, actionable information. This course will take the business knowledge students have and combine it with technical and presentations skills that will allow them to make better, more informed management decisions. The course may be of interest to those wanting to pursue a career in analytics as well as those who want to improve their analytical skills using R or Python. |
3 | |
| DAT499 Specialization Project - Data Analytics ▼
Course Description
In order to graduate with a specialization, students are required to take four specialization courses as well as complete and successfully pass a research thesis, start-up business plan, or equivalent. |
3 | |
| Technology and Innovation | ||
| Technology and Innovation | GEN261 Artificial intelligence and its Applications in Modern Industries ▼
Course Description
Artificial Intelligent (AI) and how it has become an integral part of the global operations of the modern industries. Subject areas and lecture topics of interest- industrial fault diagnosis, suspicious object detection, robotics for small and medium scale industries, AI based logistics and transportation, retail and e-commerce, and Big data processing and visualization are discussed in this course. Python programming/MATLAB is used to visualize and implement AI (ML/DL) on sample industrial data. Students are encouraged to explore new technology areas and share information with each other. The seminar format encourages student participation and culminates in a term paper/case analysis on a new or emerging technology area. |
3 |
| TEC251 Technological advancements: Energy ▼
Course Description
Curbing environmental harm and global emissions is at the core of many business ventures and serves as a foundational goal of many companies practicing corporate social responsibility. It is also the 7th goal of the UN Sustainable Development Goals which should be explored by all individuals who take this class. In a world facing what appears an energy crisis and irreversible environmental harm, the need for alternative energy and new energy technologies has never been more urgent. This course explores new and upcoming technologies that may contribute to solving the world’s most pressing energy challenges which applies to both individuals and industry. This course will equip students with a foundational knowledge and understanding of what energy-challenges the world is currently facing, and what the world is likely to look like in the future if we continue on this trajectory. This course further equips students with core knowledge of what renewable energy looks like and its implications worldwide. This course will focus on strategies both individuals and industries can implement in order to address this burning issue. |
3 | |
| TEC261 Digital Gaming – Principles Design and STEM Application ▼
Course Description
Digital gaming has become exponentially popular and has significant influence and impact on culture and society. Here we will explore the huge, different worlds of modern games and aspects of gaming while developing STEM skills via engaging learning. There will also be handson sessions where we will use game software to create and design our very own digital games as well as immersing ourselves with Minecraft: Education Edition to work on projects through problem-solving and team collaboration. This course will equip business students with a better understanding of the role of gaming as a prominent, emerging industry and will take a practical, hands-on approach of what goes into game design. |
3 | |
| GEN254 Chemical Industry and Environment ▼
Course Description
Chemical Industry and the Environment is designed and aimed at students in gaining key understanding on the characteristics of chemical industry and chemistry operating in the fields of business with consideration of sustainable practices. The course is appropriate for students seeking to explore areas of interface between business development and chemistry with its allied fields of science and technology. |
3 | |
| TEC330 Emerging Technologies: IoT and Cloud Architecture ▼
Course Description
This course will be divided into two parts: i) examining key characteristics and functionalities of IoT; ii) examining key functionalities and applications of cloud architecture. IoT (Internet of Things) devices are fast becoming common-place and almost all of these devices are connected to the Cloud. Since all data collection and management and control of these devices depend largely on Cloud architecture, knowledge of these core technologies will provide you with the tools to deal with, or even introduce, future products in business. In this course, students are introduced to various IoT technologies – for example, 5G mobile telecommunications technology, Bluetooth and WIFI networks, virtual computing, elastic compute cloud etc. Students are expected to complete an IBM cloud architecture project. |
3 | |
| TEC341 Programming with JavaScript ▼
Course Description
In this course, students will learn the fundamentals of JavaScript. JavaScript is considered the default language of the internet and is widely used by most software developers. JavaScript is also the language of choice in developing Internet of things, native apps for Android and iOS, and other cross-platform desktop apps. Students will learn about Types, Functions, Data Structures and how this applies to web-design and app design. Students will become familiar with both front-end and back-end development. Students will learn how to use JavaScript to make webpages more dynamic and attractive and thus become familiar with front-end development. Students will also become familiar with a type of JavaScript called Node.js which allows developers to handle back-end data |
3 | |
| BUS232 Intellectual Property for Business ▼
Course Description
When evaluating a business or a start-up, an important aspect is to fully understand the intellectual property portfolio. This requires an in-depth understanding of patents, copyrights, and trademarks and how it is used in the business world. Intellectual property does not just serve as a form of protection, but also as a “weapon” to expand markets and secure exclusivity. Importantly, due to the exponential growth of AI and technologies, intellectual property strategies need to be in place for the best interest of the business. In this course, students will learn to protect their intellectual assets in business as well as to gain the competitive advantage through intellectual property. |
3 | |
| TEC252 Automation and Robotics in Korean Industry ▼
Course Description
Currently, South Korea holds the title of most automated nation on earth and recently, the Korean government has invested significant resources in expanding on development and implementation of industrial robotics. In this course, students will learn about the motivation behind the move to expand production of industrial robots. Students will further learn how automation and robotics affects industry and how best to approach this as future business leaders in Asia. |
3 | |
| TEC321 Special Topics in Technology ▼
Course Description
Students will be extensively introduced to one of the topics in technology. The particular topic will be selected based on student interests and availability of resources at school. |
3 | |
| TEC321 Building Apps on Mendix Platform ▼
Course Description
Students will be extensively introduced to one of the topics in technology. The particular topic will be selected based on student interests and availability of resources at school. |
3 | |
| TEC351 Cryptocurrency and Blockchain Technologies ▼
Course Description
In the Cryptocurrency and Blockchain Technologies course, students will learn the fundamentals of cryptocurrencies and Blockchain technologies by examining technical aspects of Bitcoin, such as the mathematical underpinnings thereof. Transactions types, game theory, and data structures of blocks. This course will further examine the issues that may arise such as price volatility, uncertainty regarding regulation as well as problems associated with decentralized verification and attestation. Students will gain both theoretical and practical insight from taking this course which will provide them with the necessary tools to approach blockchain technologies in the future. |
3 | |
| TEC310 Innovation through the Integration of Science and Art ▼
Course Description
This course has two aims. First to provide a comprehensive and multidimensional overview of innovation including its historical, biological, economic, philosophical, cultural, and practical features. Second to offer a unified, integrated perspective of science and art as a mechanism for inspiring innovation and achieving scientific excellence. There has long been a wellknown divide between the humanities and the sciences. C.P. Snow famously called this “The Two Cultures” and since then there have been numerous efforts to bridge this gap. And we all know how some of history’s finest scientists, Einstein, Newton, Galileo, Franklin and others were steeped in art and likewise some of the world’s greatest artists and thinkers have made scientific contributions such as Samuel Morse, Ramón y Cajal, and, of course Leonardo da Vinci among others. In this course we aim to provide a unified synthesis of art, science and music through the vehicle of a close study of Waves, a 21st century version of Faust which develops the legend in its modern setting exploring the implications of bioelectromagnetics. |
3 | |
| TEC332 Digital Transformation, Innovation, and Disruptive Technologies ▼
Course Description
Disruptive technology is an innovation which radically changes the way businesses or industries operate. Through the acceleration of technological innovation, societies and economies must adjust in a radical manner, as organic change is an unlikely sustainable tactic. Digital transformation often fails because it’s treated as processes of technology implementations rather than treating it as holistic transformation across the entirety of the company – as the catalyst is often the acceleration of uncertainty in business as technologies increase. This course will give students a better understanding of how digitization creates new, or disrupts, business models and how to effectively deal with such disruptive trends through the use of strategies and tools, such as design thinking. In this course, students will be offered hands-on experience through several business simulations and case-studies to better understand the roblem-solving, culture-building and extended impacts of digital transformation. |
3 | |
| TECH499 Specialization Project - Technology and Innovation ▼
Course Description
In order to graduate with a specialization, students are required to take four specialization courses as well as complete and successfully pass a research thesis, start-up business plan, or equivalent. |
3 | |
| Sports Management | ||
| Sports Management | BUS322 Introduction to Sport Management ▼
Course Description
Because of the growth of technology, eSports revolution, and changing consumer habits, the global sports market is expected to far surpass many other industries. How to respond to this unprecedented growth requires professionals in all levels of management, from marketing to event, technology and media management. In this course, students will be given the opportunity to refine business management knowledge in the context of the sports industry. Students will learn sport-relevant business strategies and the foundations of what it takes to succeed as a sports manager. |
3 |
| BUS333 Managing Sport Events ▼
Course Description
In this course, students will be equipped with the knowledge and skills to successfully run a sport event. Furthermore, students will learn how to plan, organize, promote, communicate and lead a sport event. Through this course, students will learn the principles and practices related to effective event management from conception to postevent activities. Students will gain invaluable insight by examining case studies from a variety of sports and settings which offers a balanced and practical perspective for handling all levels of events. |
3 | |
| BUS244 Sport Entrepreneurship and Innovation Management ▼
Course Description
In the sports entrepreneurship and innovation management course, students will learn how to navigate the way innovation is changing the way sport is practiced and how people consume sport. Sports innovation impacts athletes, coaches, managers, and consumers. Innovation in sports requires an entrepreneurial approach, and it can be used as a renewal of existing sport ventures and as a way to create new sport ventures. In this course, the students will learn how to use inspirations from sport customers’ (for example, fans’) lifestyle changes as sources of traditional and novel (such as technological) sport business ideas and how to implement those ideas in practice. |
3 | |
| BUS354 Sport Club Management ▼
Course Description
In this course students will learn the knowledge and skills needed to organize, develop, and manage sport clubs with each club’s unique needs. The course introduces management techniques that take a sport club’s resources into consideration when developing sport programs for kids, youngsters, and professional athletes. The students will learn how to support a sport club’s distinctive culture, organize the necessary procedures, and enable profitability without sacrificing a sport club’s |
3 | |
| SMT499 Specialization Project – Sport Management ▼
Course Description
In the BBA 2.0 Program, students are required to complete FOUR (4) specialization courses, one of which is a specialization project to earn a specialization. This specialization project aims to determine the student’s knowledge regarding their specialization and as such, the student must have completed at least two specialization courses to take this course. This course is an independent study and classes will take the form of workshops where students will be taught fundamental skills of independent research and study. Students are required to submit (and pass) a specialization project within the semester. Students are largely responsible for their own progress throughout the semester and will have check-ins with the instructor of the course, a content supervisor, and a consultant allocated by the SolBridge Tutoring Lab. The specialization project can take the form of a mini-thesis, essays, portfolios, presentations, and startup business plans. |
3 | |
| K-ACE (Korea Art, Culture and Entertainment) |
||
| K-ACE (Korea Art, Culture and Entertainment) |
BUS322 Managing Arts and Creativity in Korea ▼
Course Description
Creativity management is a core element of successful arts and media organizations. This course focuses on different perspectives on creativity; it examines the various challenges one may face in terms of power and conflict when negotiation and managing unions; it also examines how to manage talent and celebrities, especially within the Korean context. Students will also better understand decision-making for market-risk, as well as the impacts of competitive environment on management in the cultural section. This course is particularly valuable for those who are interested in the Korean culture and entertainment industry, including film, music, publishing, broadcasting, and performing arts. |
3 |
| BUS311 Entertainment Marketing in Korea ▼
Course Description
In this course, students will learn that the entertainment product is fundamentally different from other usual products and services being marketed in the business arena, thus, the marketing strategies and approaches must be different. Entertainment content is based on creativity and what is being sold is an experience. Entertainment marketing focuses on selling the experience and the consumption of marketing content looks different in entertainment too. With digital disruption, students will learn how to adapt to the ever-changing environment that is entertainment marketing. |
3 | |
| GEN311 Contemporary Asian Film Studies ▼
Course Description
Hollywood no longer seems the dominant form that it once was. Bollywood films have similarly made international breakthroughs by using a combination of relatable themes and glamourous stars. In Asia and beyond, emerging economies have begun to demonstrate the use of the feature film not only as a form of entertainment, but as an important form of soft power. Through close analysis of individual films and scenes, and through cultural theory, this class explores the changing cultural dynamics of today's globally connected world. |
3 | |
| BUS393 Contemporary Korean Culture ▼
Course Description
This course is interdisciplinary in design and will not be a simple K-pop or K-drama screening course. It is reading-, writing-and discussion intensive and requires the ability to read, think, and write critically about film and academic texts in English in addition to active and regular participation in the classroom discussions. The course consists of viewing and reading assignments, along with analysis and discussions, which explore ethnographic phenomena and cultural phenomena of South Korea as presented in media such as K-pop, TV dramas and shows, films, and other products of the Korean Wave. This course also investigates Koreaness in traditional value systems such as collectivism, familism, fatalism, and customs, from the perspective of postmodernity to Neoliberalism. |
3 | |
| ACE499 Specialization Project – K-ACE ▼
Course Description
In the BBA 2.0 Program, students are required to complete FOUR (4) specialization courses, one of which is a specialization project to earn a specialization. This specialization project aims to determine the student’s knowledge regarding their specialization and as such, the student must have completed at least two specialization courses to take this course. This course is an independent study and classes will take the form of workshops where students will be taught fundamental skills of independent research and study. Students are required to submit (and pass) a specialization project within the semester. Students are largely responsible for their own progress throughout the semester and will have check-ins with the instructor of the course, a content supervisor, and a consultant allocated by the SolBridge Tutoring Lab. The specialization project can take the form of a mini-thesis, essays, portfolios, presentations, and startup business plans. |
3 | |
Elective Courses
The curriculum provides a broad choice of Elective courses in order to help students develop their soft and analytical skills.
| Elective Courses | Credits |
|---|---|
| ENT366 Accounting for Entrepreneurs ▼
Course Description
The objective of this course is to help entrepreneurs use accounting and finance information to make the right decisions and to realize successful management. In this course, students will learn about determining operation costs, working capital management, performance measurement and benchmarking strategies as well as managing partnership accounts and joint venture accounts. |
3 |
| BUS314C Advanced Decision Models ▼
Course Description
This course explores skills and techniques that help students become effective decision makers. The course introduces a number of modeling concepts that are used in the area of decision science, management science and such and how these concepts can be used to model and effectively help to solve a wide range of business problems. Through examples, class discussion, case studies and computer workshops, students become familiar with the concepts, the solution approaches, their limitations and underlying assumptions, and practical use. Use of some Excel-based decision support tools to analyze business problems is also taught. |
3 |
| IMM206B Advanced Research Skills ▼
Course Description
This is a hands-on workshop in knowledge search and retrieval. In this workshop, students will learn how to search, locate and retrieve information and knowledge that they need as working professionals. The workshop will consist of training sessions followed by intensive practice sessions so that students become adept using digital and non-digital resources and techniques for knowledge gathering and synthesis. Students will also learn about the ethical issues surrounding intellectual property with particular reference to plagiarism, citation and intellectual honesty. |
3 |
| IMM305 Asian Case Study ▼
Course Description
This course is designed for juniors or higher. Students will work in teams to analyze advanced Asian case and study in depth about leading Asian business organizations. |
2 |
| IMM305B Asian Case Workshop ▼
Course Description
This course is designed for juniors or higher. Students will participate in an Asian case analysis workshop and write a report. |
1 |
| HIS108C Asian Politics from the Regional Point of View ▼
Course Description
The purpose of this course is to follow the political situation among the states of Northeast Asia. The political situation of Northeast Asia reflects the interaction of Korea with China, Japan, Russia, the United States, North Korea, Mongolia and Taiwan. The economic situation normally reflects directly on the current the political situation, and thus is very important to students of economics and business in East Asia. |
3 |
| BUS314C Business Law and Policy in Asia ▼
Course Description
This course examines how key areas of business law, including contracts, torts, and business organizations, influence the structure of domestic and international business relationships, particularly in an Asian context. The following specifics will be covered: Sources of Law, International Business Strategies, International Commercial Disputes, National and International Trade Regulation, International Contract Law, and International Law on the Sales of Goods. |
3 |
| BUS241 Business Leadership Development 1 ▼
Course Description
This course will cultivate students to become to know how to deal with cross- functional responsibilities of company leadership. Students will gain an integrated view of the fundamentals of management and will learn how to excel in decision making, execution, and leadership. |
3 |
| ENT435 Business Plan Development ▼
Course Description
Students will participate in a Business plan development workshop at the beginning of the semester. Following the workshop, students will work in teams over several weeks, under the guidance of a faculty member to develop a workable business plan for a business of their choice. The plans will be evaluated for their creativity, rigor and professionalism towards the end of the semester. |
3 |
| BUS242 Career Development 1 ▼
Course Description
This course offers opportunities to learn from experts on the career readiness. The academic emphasis is on the development of career-related personal traits, and strategies to identify internships that align with students’ personal interests, values, and skills |
2 |
| CHE101A Chemistry: Principles and Modern Applications ▼
Course Description
Students gain “hands on” experience with the topics which are relevant to non-science majors, such as pollution, acid rain, silicon IC processing, electrochemistry, food processing, water analysis, chemical reactions, factors affecting the rate of reactions, etc. |
3 |
| BUS396 Comparative Perspective on Asia and European History ▼
Course Description
Economics is the study of the rules and practices that govern who gets what, and why. It is a global system of collective decision-making that determines the inequalities and opportunities of every person, community, and country. This specialization course focuses on two important branches of economics: development economics, which examines the different ways in which economies develop around the world; and institutional economics, which examines the relationship between technology, culture, and society. The course will challenge students to think about long-term developments in the international economy. It draws on the methods and resources used by graduate students at the Economics Faculty of the University of Cambridge, and adapts them to an East Asia focus. The course focuses on the changing role of institutions in global trade, development economics, and on the contemporary challenges of trade and investment in the post2008 world. |
3 |
| GEN311 Contemporary Asian Film Studies ▼
Course Description
Hollywood no longer seems the dominant form that it once was. Bollywood films have similarly made international breakthroughs by using a combination of relatable themes and glamourous stars. In Asia and beyond, emerging economies have begun to demonstrate the use of the feature film not only as a form of entertainment, but as an important form of soft power. Through close analysis of individual films and scenes, and through cultural theory, this class explores the changing cultural dynamics of today's globally connected world. |
3 |
| BUS393 Contemporary Korean Culture ▼
Course Description
This course is interdisciplinary in design and will not be a simple K-pop or K-drama screening course. It is reading-, writing-and discussion intensive and requires the ability to read, think, and write critically about film and academic texts in English in addition to active and regular participation in the classroom discussions. The course consists of viewing and reading assignments, along with analysis and discussions, which explore ethnographic phenomena and cultural phenomena of South Korea as presented in media such as K-pop, TV dramas and shows, films, and other products of the Korean Wave. This course also investigates Koreaness in traditional value systems such as collectivism, familism, fatalism, and customs, from the perspective of postmodernity to Neoliberalism. |
3 |
| GEN120B Critical Thinking ▼
Course Description
This course is designed to teach students how to analyze or evaluate information especially those statements that have been proposed as being true. It helps student develop a process of reflecting on what statements mean. Students will also examine the evidence that is offered and form a judgment about the facts. |
3 |
| GEN110 Culture and Policymaking in South Korea ▼
Course Description
As it has evolved from a history of ideas in philosophy and anthropology, this course is about contemporary cultural studies with an emphasis on Korean culture and policymaking. It investigates theories of culture and their practical application, focusing on not only what they mean for Asian political and business environments but also what organizational culture can contribute to cultural studies as an interdisciplinary social science. |
3 |
| GEN264 Disaster and Apocalypse in Contemporary Media ▼
Course Description
Disaster and apocalypse are persistent themes in art and media that force us to confront our own collective mortality. The recent Covid-19 pandemic and the media debates around climate change have made these issues even more paramount in the minds of the public. This class aims to explore some of the issues raised by the various representations of disaster and apocalypse in media, and takes an international approach that includes media from South Korea, Japan, and Russia. |
3 |
| ART400A Drama in Practice and Theory ▼
Course Description
This is a Liberal Arts course offered to students who are interested in building and or enhancing the soft skills employers look for in an employee. The activities, methods and techniques that will be used in this course, will ultimately challenge the student to become more in tune with him/herself and accepting of others. Through group and pair work, students will create skits and scenes appropriate for the age, gender, culture and interests of various audiences. Through analyzing, rehearsing and presenting scripts, individual prejudices, fears, values and assumptions will be put to the test. |
3 |
| ENG160 English Satire and News ▼
Course Description
Studying news-satire explores how societies are shaped by social media, governed at times by concerns surrounding ‘fake news’ which has arguably never been more important. Comprehending the meaning and impact of English satirical news — which serves for many as an important (if not primary) source of current affairs knowledge — will not only allow SolBridge students to gain a better understanding of English as a language but will also allow them to grasp the nuances and cultural uses of this language as a political tool. At the same time, knowledge surrounding news media conventions and the mechanisms of satire can translate into similar practices in different languages and cultures, providing students with the skillset to speak to global audiences about local news and political satire. To illustrate such potential, comparative materials from various countries will be analysed alongside the primarily Western and English news satire treated in this course: for example, political cartoons by Bumcheol Kwon (Korea) and Jonathan Shapiro (South Africa), as well as television news satire programmes such as The Week that Wasn’t (India) and different renderings of ‘The Weekend Update’ on numerous global versions of Saturday Night Live. |
3 |
| ENG123 English: Advanced Reading Class ▼
Course Description
This is a reading class designed for students who would like to be able to read critically and at a high level. Accordingly, the set texts for this course are drawn from a wide range of topics, but are primarily composed of academic articles and research papers. Students will develop close textual analysis skills and create a portfolio of reading responses to a variety of texts. |
3 |
| ENG122A English: Advanced Writing Class ▼
Course Description
This course is an introduction to academic essay and report writing. The course is designed to take students from the fundamentals of essay writing to the final project of a research paper. Concepts such as clarity, organization, and critical thinking are highly emphasized. Students seeking to better prepare for writing tasks within both the university and in the workplace are urged to take this course. This is the level 2 course, students unsure of their basic writing ability should consider ENG112A. This course can be taken in preparation for COM114. |
3 |
| ENG114A English: Foundational Listening ▼
Course Description
This is a listening class designed for students who would like to be able to improve and deepen their listening skills. Students in this class will focus not only on listening comprehension, but on the various types of listening and how these affect understanding. Students will develop reflective practices and critical thinking skills that will enable them to understand and better appreciate a wide variety of complex, long-form audio texts. |
3 |
| ENG113A English: Foundational Reading ▼
Course Description
This is a reading class designed for students wishing to improve their comprehension and appreciation of written texts. Students will read and form responses to texts in a variety of genres, develop an understanding of the many ways a text can communicate its main idea, and consider how a text can contain and communicate other points of view. |
3 |
| ENG115A Global English: Speaking ▼
Course Description
This is a speaking class designed for students who wish to improve their public speaking skills for use in a variety of global business contexts. Students will acquire presentation and networking skills through a variety of approaches including rhetoric, design and storytelling. Clear and persuasive verbal communication will be emphasized, and students will also gain the ability to assess and critique verbal performance. |
3 |
| ACC201B Financial Accounting | 3 |
| ENG112A English: Foundational Writing ▼
Course Description
This a writing class designed for students who would like to be able to develop their writing skills in English. Students will put into practice the basic elements of the writing process: researching, planning, writing, and editing texts in a number of genres and formats. Students will also learn how to link ideas, highlight significant information, and express critical viewpoints. |
3 |
| MEN101B First-Year Seminar ▼
Course Description
This course is designed to help new students learn about the college community and develop tools and skills to ensure academic success. This program provides opportunities for group work and class discussions and opportunities to engage in co-curricular and extra-curricular activities. |
1 |
| CAC301 Global Job Searching Practice ▼
Course Description
The objective of this course is to provide knowledge and skills on the job market as well as help students build competency in preparing for the upcoming recruiting process. You are expected to attend lectures and oneon-one consulting sessions. Depending on your individual needs, we will work on your career goal, resume, cover letter or interview preparation together. |
3 |
| GEN111 Globalization: Clashes and Impacts ▼
Course Description
This course has been designed to introduce theories and topics in international relations (IR). This course will begin with an introduction of the major theories of international relations and world history then, reflect those theories on some of the political events from the past to the present period. It will also explore into specific topics including international political economy and the role of international institutions. The core objective of the course is to develop a deeper understanding of the evolvement of the international system and the inseparable relationship between such system and the countries’ national interests. |
3 |
| HIS100 Highlights in Asian History ▼
Course Description
A survey of the histories of Korea, China and Japan that puts emphasis on the process of modernization in each nation and its implications for the future. The course will cover the struggle address the challenge of the West, the concept of the state, the formation of the modern economy and the prospects for the future in Korea, China and Japan in a comparative context. No previous knowledge of Asian history is required. Period covered: 1850-present |
3 |
| ENG150A Honors English ▼
Course Description
This course is designed for students who demonstrate advanced competence in written English. During the course students will develop skills in analytical reading, critical thinking and expository writing. Students will produce a number of short essays utilizing research, revising and editing skills. |
3 |
| ENG151 Honors English II ▼
Course Description
This course is a continuation of Honors English course continues to give more advanced students the opportunity to write in English on different topics and to hone their ability to write effectively. Where Honors English I focuses on developing facility with short essays, this course will focus more on developing longer research papers from the beginning draft to the final submission. |
3 |
| MAT150 Honors Mathematics ▼
Course Description
This course is designed to introduce advanced algebra, calculus and geometry to students who do not have the background in elementary mathematics. The course is intended to teach students applied mathematics and covers selected topics from differential and integral calculus which have wide applications for quantitative analysis of business systems as well as fundamentals of modern science and technology. |
3 |
| MAT151 Honors Mathematics II ▼
Course Description
This course is intended to teach students selected topics from differential equations, sequences and infinite series, vector analysis, and linear algebra which have wide applications for quantitative analysis of business systems as well as fundamentals of modern science and technology. |
3 |
| GEN262 Ideologies: Traditions in Political Thought ▼
Course Description
We live in an age that is very often described as ‘polarized.’ But what is it that drives this polarization? In this course, we will explore the various political traditions that have captured the public imagination, and how these theories, or better, ideologies, have been put into practice. We need to understand that these theories represent responses to power structures present within society. In addition to exploring several Western political ideologies, various Asian political discourses and ideologies will be examined in this course such as communist and nationalist movements in South East Asia; understanding this background will equip future business leaders with the foundation of political ideologies to better navigate business in the global arena. Theory represents deeply-held values that through critique, offer promise as to how we might better organize society. Our task in this course is to both understand the concepts presented by various theories, as well as to understand how theory helps us to interpret events occurring around us. Over the course of the semester, we will trace the historical development of various political theories, beginning with an examination of the left-right dynamic that emerged with the French Revolution to discussions of populism that have become globally relevant in recent years. Throughout, attention shall be paid to the specifics of the historical moment in which these ideological positions captured the imaginations of citizens. |
3 |
| BUS303 Industrial Field Study ▼
Course Description
This course focuses on developing our students’ Global Perspective and Asian Expertise. Students will be equipped with specific and in-depth knowledge of the socio-cultural contexts, business practices and legalpolitical environments of selected Asian countries in the global environment. Students will also learn the application of this knowledge to practical management situations in the selected countries. The course will focus on three many companies in Korea. |
3 |
| GEN251 Modern Korean Fiction: The Short Story ▼
Course Description
This course will examine the major writers and works of twentieth-century Korean literature. During the last century Korea went through a radical process of modernization. From its colonization by Japan, to its suffering of a civil war within the cold war order, to its growth into a cultural and economic powerhouse, Korea’s historical experience is at once unique and typical of that of a third-world nation. By immersing ourselves in the most distinctive literary voices from Korea, we will examine how the Korean experience of modernization transpired in its cultural production. In class discussion, we will pay special attention to the writers’ construction of the individual self and the nation. How do social categories such as ethnicity, class, gender, and race figure in the varying images of the self? And how do these images relate to the literary vision of the national community? In inquiring into these issues, we will also observe how transnational intellectual trends such as the Enlightenment, feminism, Marxism, existentialism, and postmodernism have affected the development of modern Korean literature. |
3 |
| GEN252 Modern Korean History ▼
Course Description
An examination of modern Korean society and culture in tumultuous transition, focusing on challenges for the Chosŏn Dynasty and its reform effort, pressures of imperialism, impact of Japanese colonial rule, conflict between two rival regimes, South Korea’s emergence as a major player in the international political economy, some salient features of the totalitarian North Korean regime, triumph of democracy, and Korea’s place in the world. |
3 |
| GEN105 Modernization of South Korea ▼
Course Description
This course has been designed to provide students the opportunity to better understand South Korea’s modernization relative to its economic and political development. Taking a closer look into South Korea’s past to present, its economic policies, political development along with its diplomatic activism in the region and the world, this course will explore and review South Korea’s success story. |
3 |
| ART402A Music in Practice and Theory ▼
Course Description
This course is aimed at non-music majors. Emphasis is placed upon the elements of music and learning to listen to large-scale works, stylistic differences between composers and historical changes through the various genres of music. Students will also learn about the techniques involved in composition and the creative process. |
3 |
| IMM202C Personal Development ▼
Course Description
This course examines personal development by exploring a wide variety of ways in which to change, grow, and achieve one’s creative potential. The focus is on the discovery of self and the authentic search for meaning in one’s own life. The class advances a multi-faceted approach to personal development combining theory, personal experience, and self-reflection. |
3 |
| GEN321 Philosophy: Governance and Leadership ▼
Course Description
In this course, students will study the complex nature of relationships of power and the various forms power can take. Students will examine the phenomenon of leadership and the demands of governance by exploring key philosophical theories and concepts such as Plato’s Philosopher King, Machiavelli’s Prince and Nietzsche’s Ubermensch. From these texts, students will develop a stronger grasp on the characteristics and philosophical underpinnings of leaders and governance in the West. Students will also do close readings of Song-Ming Confucianism and SunTzu’s Art of War to better understand the phenomenon of leadership from an Asian perspective. Finally, students will be introduced to the philosophy of Ubuntu where they will be exposed to traditional African concepts of governance. From this, students will have a stronger grasp of powerdynamics and the various responsibilities thereof that exist from within the family unity, businesses and organizations, and finally between the state and its citizens. |
3 |
| PHY101B Physics: Foundations, principles and applications ▼
Course Description
Students gain “hands on” experience with the topics which are relevant to non- science majors, such as pollution, solar energy, heat transfer, electromagnetism, materials science, fluid dynamics, etc. |
3 |
| PSY201A Psychology for Business ▼
Course Description
This course examines the practice of improving work life by combining studies of human behavior with that of organizations. The practical applications include investigating how to make organizations and people therein more effective, creating productive relationships between people and organizations, and maintaining effective organizational practices. |
3 |
| BUS310 Selected Topics in Business Law ▼
Course Description
This course is an in-depth exploration of some of the commonly encountered legal topics in the business world, with emphasis on gaining practical knowledge that may be useful to business professionals. Topics to be covered are corporate governance, corporate compliance, legal strategies for human resource management, international protections for intellectual property, contract negotiations, commercial real property transactions, business acquisitions, strategic alliances, technology transfers and licenses, and commercial dispute resolutions. This course will also address some topics of current interest, such as legal issues in online commerce, emergence of smart contracts, and copyright concerns for content creators. Prerequisites: none. |
3 |
| GEN160 Sex, Gender, and Culture ▼
Course Description
This course includes the study of communication, gender and culture, theoretical approaches to gender development, women’s and men’s movements, gendered verbal communication, gendered education, gendered organizational communication, gendered media, and gendered power and violence among other topics. |
3 |
| GEN263 Social Youth Movements in Korea ▼
Course Description
Asia will need to navigate the complex social, political, and economic issues of globalization at a time when the world witnesses an aging population. The fact that the majority of the global youth population resides in the Asia-Pacific region proves to be an asset for Asian leadership on the international stage. This course will look at the history of young people’s engagement in politics to understand the challenges that Asian youth face, hear the strength of their voices, and investigate the tenacity of their will to ensure progressive change for a sustainable future. From the 1894 Tonghak Uprising to the 2017 Candlelight Revolution, particular attention is given to social movements and grassroots politics within South Korean history. Korean young people embody the wisdom of youth as students, workers, and even feminists of a traditional, Confucian society have respected its elders while also being persistent agents of change. |
3 |
| THE450 Specialization Thesis ▼
Course Description
In this course, students will undertake a research project in order to develop a stronger grasp of the key issues, challenges, and practices in their specialization. The writing of a mini-thesis will equip students with the fundamental skills necessary to pursue graduate degrees, begin an academic career, or develop and hone ideas, and analytical and innovative reasoning to best prepare them for their careers. |
3 |
| SOC201B Sociology for Business ▼
Course Description
This course will introduce the students to the study of humankind’s most important creation-- the social group. In this course, students will examine the various skills and techniques that sociologists employ when studying groups of people. They will then examine a wide variety of groups and the behaviors that characterize them. |
3 |
| GEN121 Speech and Debate ▼
Course Description
Speech and Debate aims to develop students’ skills and confidence in the areas of public speaking, research, and debate by honing the use of debating skills in analyzing various social, political, and economic issues. The course will cover argumentation, refutation, case construction, adjudication, advanced debating strategies, and fundamentals of effective public speaking. This course is highly recommended for students who wish to compete with the SolBridge Debate Society but is open to all students who wish to learn the relevant skills. Students in this class will be prepared for successful competition in local, national, and international competitions. Though students in the class may choose not to compete in tournaments, they will still participate in in-class debates, in-school competitions, and all other activities required of students preparing for tournaments. |
3 |
| GEN231 Fitness and Active Lifestyle ▼
Course Description
In this course, a variety of popular fitness activities including active sports will be explored for the acquisition of basic skills in at least one sport of the student’s choice. Furthermore, this course will provide students with opportunities to develop knowledge, skills and necessary attitudes for a lifetime of personal fitness and activity. This class promotes the development and maintenance of personal fitness and problem solving throughout life. |
2 |
| JEN135 Sports Elective | 1 |
| BUS202 Startup Business Practice ▼
Course Description
This course is designed for operating a business. In ENT302A, students are trained on how to plan businesses and learn selling through prototyping methods. In this course, students learn how to sell real products/ services to real people for real moment. The purpose of this course is to operate entrepreneurial businesses. |
3 |
| HIS160 Survey of US History ▼
Course Description
The objective of the course is to give the student a broad overview yet competent understanding of American history. The importance of understanding American history is keen in gaining your own appreciation of democracy and a realization that it was not given to the people of America, but was the result of the interplay of many factors eventually leading to the democracy we have come to know as American democracy. |
3 |
| GEN161 Exploring Korean Confucianism ▼
Course Description
This course will examine the major writers and works of twentieth-century Korean literature. During the last century Korea went through a radical process of modernization. From its colonization by Japan, to its suffering of a civil war within the cold war order, to its growth into a cultural and economic powerhouse, Korea’s historical experience is at once unique and typical of that of a third-world nation. By immersing ourselves in the most distinctive literary voices from Korea, we will examine how the Korean experience of modernization transpired in its cultural production. In class discussion, we will pay special attention to the writers’ construction of the individual self and the nation. How do social categories such as ethnicity, class, gender, and race figure in the varying images of the self? And how do these images relate to the literary vision of the national community? In inquiring into these issues, we will also observe how transnational intellectual trends such as the Enlightenment, feminism, Marxism, existentialism, and postmodernism have affected the development of modern Korean literature. |
3 |